Lifestyle photography becomes more and more popular but what is lifestyle photography?
Lifestyle photography sits comfortably between traditional portraiture, which is more posed, and documentary photography which isn't posed at all.
Lifestyle photography is a more emotive approach to photography, allowing you to break rules and express yourself creatively. Lifestyle photographs typically capture the essence of the subjects and their emotions.
It often includes movement, loving gestures and environmental storytelling.
Lifestyle photography means to go beyond stiff and boring portraiture to capture the true personalities in real life events.
To get these beautiful and emotional images it requires quite a bit of guidance and directing. In other words the photographer would set up a shot, give the family something fun to do and then let the family's true nature take its course.
There you have it... a very simple explanation of lifestyle photography. I hope that helps.
If you are interested to find out more about a lifestyle shoot, I would love to have a chat with you.